Evidence first. Then strategy. Then the move.
The SSIP Method™ is the framework I built after years inside hiring at Google and Indeed, watching brilliant women get filtered out for reasons that had nothing to do with their ability. Four pillars, worked in order. No affirmations, no "just network more" — a system.
01 · Story
What actually happened — and what is actually true?
A layoff, a gap, or a hard exit hands you a story written by someone else. We take it back. We separate the event from your identity, find the through-line in your career that the ending obscured, and build a narrative you can say out loud in an interview without flinching. This is where the confidence work lives, because you cannot deliver a story you do not believe yet.
02 · Skills
What did you actually own — beyond the title?
Fifteen years in tech produces far more than a job description. We inventory the real scope: the P&L, the teams, the systems, the launches, the messes you cleaned up that never made a slide. Then we sort it — what is portable, what the market pays for right now, and what belongs in the next chapter versus the last one.
03 · Impact
Where is the proof — in numbers a stranger can price?
Recruiters spend seconds, not minutes. We convert your work into receipts: revenue, headcount, scale, timelines, outcomes. I sat on the hiring side at Google and Indeed — I know exactly what makes a screener stop scrolling, and what makes a hiring committee comfortable saying yes to someone with a gap.
04 · Positioning
Who needs to see you — and what should they see first?
Then we aim it. Target companies chosen on your terms — mission, flexibility, healthcare, commute, values. LinkedIn rebuilt so the right recruiters find you instead of you chasing them. Materials versioned for each audience. A search system that fits your actual life, not a full-time job on top of one.
Why it works when "just apply harder" doesn’t.
Customizing three resumes a day is labor. Positioning is leverage. When your story, skills, and impact are packaged so the market can read them in eight seconds, you stop chasing every posting and start converting the right ones — and recruiters start coming to you. That is the difference between a search that consumes your life and a search that fits inside it.